Discover all the benefits to hiring a professional website designer and learn
how you can take your business to the next level.
Christopher Newberry
Why Hire A Professional Web-Designer?
Your website needs to promote your business and attract customers while
providing a great experience and easy navigation. A well-designed website
will gain more leads and improve your conversion rate. There are several
benefits to hiring a professional website designer. I will discuss these
benefits in this article.
Attracting Visitors:
As your business grows and increases its customer base, you face greater
competition. Understanding this concept is the first step in setting your
business apart from others. I believe every business needs two things:
• Great products and/or services
• Unique characteristics
If you are a business owner, you have to set your company apart from others.
Google is an excellent example of a great business. They have over 270
products for their customers. Their key to success is delivering accurate
search results by forming context with user information. These reasons are
why Google is the #1 search engine.
Mission
A professional website designer's mission is to attract as many visitors
as possible by showcasing your products and services while giving your
visitors a unique experience tailored to your brand. A professional website
designer personalizes your website to deliver what you need without the
limitations of “no-code” tools.
Accessibility:
If you are a business owner, you have to reach your customers wherever they
are. In America, over 30% of sales are online. Hiring a professional website
designer is one of the most rewarding investments a business can make.
Websites are online and globally accessible 24/7.
Hours
When businesses open their doors for the first time, they strategize and
assume which hours will be most profitable. A business will lose money if
they are open during non-profitable hours. Your website is different. It is
open 24 hours a day, 7 days a week.
Location
One of the most crucial decisions a business can make is choosing its
location. The location of a business will affect your audience and can
ultimately determine how much profit you make. Your website is located
online for everyone in the world to access. You no longer need to worry
about your customers reaching you.
Users With Disabilities
Website accessibility enables people with disabilities to navigate and
interact with the internet. A professional website designer will ensure
equal access for all users by designing experiences for people with a wide
range of visual, auditory, cognitive, and physical abilities.
Saving Time:
We all know the saying “time is money”. When you start a new business, you
need to acquire a website as soon as possible. If you wait to get your
business online, you will miss out on new opportunities. The faster you get
your business online, the quicker you get new leads and customers.
A person's time is more valuable than money
Developing a great website from scratch without training and experience takes
time. Many businesses create their website using “no-code” tools, also known
as “drag-and-drop” tools. Businesses are limited when it comes to no-code
tools and professional developers who make websites from scratch can fully
customize your website and deliver the perfect product.
Search Engine Optimization:
Search engine optimization (SEO) is the process of improving your
website's ranking on search engines. There are two types of SEO:
“on-site” and “off-site” SEO. A professional website designer will boost
your website's on-site SEO and get your domain higher in search results.
SEO will generate more leads and increase profits
There are several methods professional website designers use to ensure your
website is utilizing the best SEO practices. Some methods include:
• Using relevant keywords
• Using a relevant title tag
• Adding an optimized meta description
• Creating a user-friendly website
• Adding clear images
• Including optimized URLs
• Speeding up the website's load time
• Creating a responsive design
Testing:
Your website determines your digital reputation.
Every website relies on functionality and performance. It is vital to ensure
your website is free from bugs and errors. A professional website designer
will diligently test your website until they are confident it is fully
functional and monitor its performance. Professional website designers will
also offer ongoing maintenance to protect your website against future bugs
and errors.
Necessary Policies & Disclaimers:
A professional website designer will ensure your website has the appropriate
policies and disclaimers. These are especially important for websites that
track user data or websites that store user information.
Conclusion:
Every business needs a website. Your website gives you a digital presence and
communicates with your audience. You can either build your website
internally or hire a professional website designer.
Newberry Software is determined to provide you with the best website
designers in America. Our developers are exclusively software engineers and
computer scientists. We have years of academic and industrial experience.
Whether you approach us as a business or an individual, Newberry Software
will prioritize your experience with us. We are passionate about delivering
personalized websites that suit your needs. Contact us
today for a free consultation.